Blockchain is a decentralized, distributed ledger technology that enables secure and transparent recording of transactions across a network of computers. It is known for its use in cryptocurrencies like Bitcoin, but its applications extend far beyond that. Each block in the chain contains a record of transactions, and once added, it cannot be altered without altering every subsequent block, making the system highly secure and resistant to tampering. Blockchain technology has transformed industries by providing a way to ensure data integrity, traceability, and trust in digital transactions.

For more details on how blockchain works, visit the official Blockchain Explainer by IBM.

Blockchain has been widely adopted by industries for purposes such as tracking serial numbers, managing supply chains, and ensuring product authenticity. One of the strengths of blockchain is its security—within the digital domain, data recorded on a blockchain is highly secure and tamper-proof. However, when applied to physical products, there’s a critical weakness. While blockchain can secure digital records, it cannot inherently secure physical objects. Once a product is separated from its digital blockchain record, it becomes vulnerable to tampering, fraud, or replication.

For example, a serial number stored on a blockchain might ensure that a product was once legitimate, but fraudsters can easily replace or duplicate the physical object, thus undermining the security provided by blockchain. This is where the concept of crypto anchors comes into play—physical markers or devices that securely link the physical world to the blockchain.

To address the challenge of securely connecting physical products to blockchain records, Authentic Vision offers the Meta Anchor solution. Meta Anchor securely connects a physical object to its corresponding digital element on the blockchain in a 1:1 and inseparable manner. Each product is embedded with a unique Holographic Fingerprint™, which serves as a tamper-evident, copy-proof crypto anchor. This ensures that when a physical object is scanned, the digital blockchain record is reliably linked to the exact item, preventing tampering or fraud.

Through this technology, Authentic Vision helps companies leverage the power of blockchain without compromising on security when it comes to physical products. Meta Anchor offers a secure, verifiable way to track products across their lifecycle, ensuring authenticity, preventing counterfeiting, and enabling transparent supply chains.

To learn more about Authentic Vision’s Meta Anchor, visit Meta Anchor.