Ganymede Consulting Partners with Authentic Vision to Combat Counterfeiting in India’s Economy

September 16th, 2024

Announcing a strategic partnership with Ganymede Consulting, a leader in digital transformation. This cooperation aims to combat counterfeiting, a significant challenge in India’s rapidly growing economy. Counterfeiting not only affects businesses but also undermines consumer trust. By integrating Authentic Vision’s advanced security technologies into its portfolio, Ganymede is taking a proactive stance to protect digital and physical assets across industries.

Counterfeiting in India: A Growing Concern
India’s dynamic market is unfortunately plagued by counterfeiting, which spans various sectors, from luxury goods to pharmaceuticals. The rise of e-commerce and digital platforms has further exacerbated the issue, making it easier for fake products to infiltrate the market. With these counterfeits comprising nearly 30% of the market in certain sectors, India faces an estimated annual loss of $18 billion, highlighting the urgent need for decisive action. This partnership’s goal is to address these challenges head-on, offering businesses in India and beyond a robust solution to safeguard their products and customers.

A United Front Against Counterfeiting
Authentic Vision’s anti-counterfeiting technology, known for its unique Holographic Fingerprint™ and secure product digitalization, is a crucial addition to Ganymede’s portfolio. By embedding these technologies into their offerings, Ganymede is not only enhancing its service capabilities but also contributing to a broader effort to fight counterfeiting in India.

About Ganymede Consulting
Ganymede Consulting offers a comprehensive portfolio of digital solutions that empower businesses to adapt to the evolving digital landscape, ensuring growth and security in a competitive market. For more information, visit www.ganymede.co.in.

About Authentic Vision
Headquartered in Salzburg, Authentic Vision has rapidly emerged as a well trusted partner in Secure Product Digitalization, establishing a significant presence worldwide. The company initially focused on brand protection and swiftly expanded its expertise to serve fields with demanding security standards like the banking industry. Today, Authentic Vision’s impact is global, with its technologies being utilized daily in over 50 countries.

 

For additional information about this partnership, please contact:
marketing@authenticvision.com

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